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What targeting is available for TikTok campaigns?
What targeting is available for TikTok campaigns?
Steve Kim avatar
Written by Steve Kim
Updated over a month ago

Geo-Targeting:

Currently, geo-targeting is offered to the following regions.

  • United States, Canada

  • UK, Australia, New Zealand

  • Europe

  • Latin America

(Geo-targeting is based on the location of our creators).

Content Category Targeting:


Additional Targeting

If there is a specific niche audience you are looking to reach or an audience you would like to avoid, you can specify this in your concept.

For example, you could add the note "Female accounts only" to your concept. However, more specific targeting may lead to fewer videos being created.

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