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How much does a campaign cost?

Campaign price is determined by which playlists and budget packages you select.

Steve Kim avatar
Written by Steve Kim
Updated over a week ago

The Basics of Campaign Pricing:

Campaign pricing is based on how many playlists your campaign targets. You determine this amount during the campaign setup process

The average Spotify campaign cost is around $450. However, pricing can range from as low as $300 to $1,000+ depending on the targeting and matching you select. The minimum cost for a TikTok campaign is $380.

Setting your campaign price is easy: 

Simply adjust the pricing/matching clicker until you reach your desired Campaign Price and Estimated # of Playlists.

Since each genre has a different number of playlist curators, your campaign price will vary depending on which genres you select (genres with more playlists are more expensive) and how many genres you select (you pay for each additional genre selected). The more total playlists you targets, the higher your total cost will be.

Why is each genre priced differently?

On Spotify campaigns, each genre is priced based on how many playlists curators they have. The higher the count of playlists in a genre, the more expensive that genre will be. 

As you add additional genres to your targeting, the price of your campaign will increase as the total number of playlists targeted increase.

How do I set up the lowest-cost campaign?

We understand that your desired campaign may exceed your budget. The good news is, there are some simple ways to keep your campaign cost as low as possible, while still ensuring that you are setup for success. 

How do I see exact pricing for my campaign?

Pricing varies for each campaign. To view exact pricing, you need to go through the campaign application/setup process. This is because your pricing will be based on the specifics of your campaign.

Please note applying and setting up your campaign is completely free. You only pay once you have decided to launch your campaign.

Do you offer payment plans?

Currently we cannot offer payment plans. In order to compensate our playlist curators, campaigns must be paid for in full prior to campaign launch. 

What forms of payment do you accept?

We accept all major credit cards and Google Pay.

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